Jon Barrett
Editor of Electronics Sourcing UK, North America and Europe
During his publishing career, Jon has continued to develop his mechanical, electronic and software skills ranging from recent qualifications in precision welding to the development of hosted business software.
AI enters the anticounterfeit battle zone
As a technology journalist I’ve been tracking artificial intelligence for years. I committed to working with it about two years ago and remain staggered by its capabilities on a weekly basis. Recently I’ve started seeing AI creep into anticounterfeiting discussions and could immediately see its potential on a short, medium and long term basis. Traditional anticounterfeiting measures such as manual visual inspection, verified supplier lists and time consuming testing protocols set the current pace of…
Are we at peak obsolescence?
I love playing mind games and decided to pose myself the question are we at peak obsolescence? I’m trying to work out if there is a tipping point where the average component life cycle overlaps average product lifecycle, driving the average price of the average product ever upwards to accommodate immediate and endless redesigns. As we nudge closer to that point, innovation will undoubtedly kick in. People will spot the vacuum and start designing new…
Oxford’s calling: don’t miss this design and buying bonanza
Starting page 27 of June’s issue, readers of Electronics Sourcing have access to the first of three previews of MMG Publishing’s Electronic Component Show (ECS), taking place 18 September 2024 at the Kassam Stadium, Oxford. This 23-page section starts to provide an insight into the range of technologies, products and services that engineers and buyers attending the event can expect to experience. At the time of writing most stands are sold, meaning visitors will have…
John Denslinger
Editorial contributor to Electronics Sourcing
John Denslinger is a former executive VP Murata, president SyChip Wireless, and president/CEO ECIA, the industry’s trade association. His career has spannned up to 40 raw years in electronics.
Tariffs — deal or no deal?
This month John Denslinger provides readers with a fascinating insight into tariffs, concluding with hope that common sense trade policies prevail and reciprocity is quickly achieved. Mark the date 2 April 2025. It’s the day reciprocal tariffs kicked-in as foretold by President Trump in his first Congressional address of his second term. While this might be the President’s most consequential action to date, it’s just the third leg of his tariff stool. The first…
eVTOL is about to take-off
In this article, John Denslinger explores eVTOL aircraft and suggests it might be time to fasten our seatbelts as the technology is ready for take-off. In technology, acronyms tend to say a lot about a product. Perhaps the best-known example is EV. EV has become the descriptive moniker for electrification of automobiles. However, under the radar is a lesser known acronym about to take-off and that is eVTOL. eVTOL stands for ‘electric vertical take-off and…
ICE jam
John Denslinger takes a detailed look at how the dynamics of electric vehicle uptake are shifting over time and how this is influencing manufacturers’ design and production strategies . Weather reporters often use the term ‘ice jam’ to refer to a mass of frozen ice chunks that clump together blocking a river’s flow. In the automotive world, the ice jam is the consumer’s affinity for ICE (internal combustion engine) that’s hindering EV adoption. At 78…
